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Schema.org JSON-LD Generator

Generate JSON-LD structured data for Article, Product, LocalBusiness, or FAQ pages, instantly in your browser.

How to use the Schema.org Generator

  1. Choose the schema type: Article, Product, Local Business or FAQ Page.
  2. Fill in the name, description, URL and image, plus the fields for your type such as author, price or address.
  3. For an FAQ page, enter each question on a line starting with Q: and its answer on the next line starting with A:.
  4. Click Run and paste the generated script tag into your page's HTML.

How the Schema.org Generator works

Structured data describes a page's content in a vocabulary search engines share, schema.org. The generator builds a JSON object with @context set to https://schema.org, the @type you chose and the matching properties, then wraps it in a <script type="application/ld+json"> tag, the format Google recommends.

Valid markup makes a page eligible for rich results, such as product prices or article details, but doesn't guarantee them. Only mark up content that is visible on the page, and test the result with Google's Rich Results Test before publishing.

Frequently asked questions

Is this tool free?
Yes. Generate structured data at no cost, with no account required.
Where do I put this code?
Paste the generated <script> tag anywhere inside your page's <head> or <body>.
How do I format FAQ questions and answers?
Enter one question per line starting with "Q:" followed by its answer on the next line starting with "A:", separated by a blank line between pairs.

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